Say hello to a company that will help you build a stronger brand 

What we do

Branded Apparel Solutions

Unify your staff and build brand awareness with branded apparel. We offer custom polos, t-shirts, scrubs, hoodies, beanies, safety gear, heavy-duty workwear, and everything else under the sun. Let us help you design customized apparel you and your employees will love!

Custom Packaging Solutions

We offer high-tech solutions to your custom packaging needs. Our wide range of customized options, low minimums, and fast turnaround times allow our customers to have custom printed packaging that is guaranteed to make them stand out.

Promotional Solutions

We pride ourselves on being a one-stop shop for promotional products. Our extensive range of products and knowledgeable staff ensures we can create unique programs to suit your needs.

Custom Print Solutions

Printed marketing materials allow you to place your company strategically in front of customers. Reinforce your branding efforts with the right products that communicate your message through brochures, envelopes, postcards, manuals and more.

Business Card Solutions

Your business cards are your first impression. They tell customers and prospects what to expect when they do business with you, which is why you need something unique. Nothing makes a bigger first impression than a business card.

Digital Print Solutions

Digital printing offers your business high-quality printed products in beautiful full color, while also allowing you to incorporate variable data and images for printed products, direct mail, vehicle wraps, signs, banners, windows, floor clings, and so much more!

Generating New Ideas. Solving Big Problems.


Cups of Dutch Bros Coffee

Packages Shipped

Customers Served

Branded Marketing Materials by Hello Specialized

Why we are different

We pride ourselves on being strategic partners for our customers, especially when it comes to developing and executing unique solutions to help you achieve your goals. Our creative and knowledgeable team is here to work with you to build your company and brand while making it as operationally efficient as possible. 

Our Latest Work

Our Skills

Your business deserves the best. This is why we pride ourselves on ensuring each and every one of our customers receives the highest level of service. We work hard to prioritize order accuracy, timely package deliveries and customer satisfaction.

  • 99.7% Order Accuracy
  • 96% Of Packages Delivered on Time
  • 110% Happy Customers
Image showing Hello Specialized employees working on customer project

We ensure our core values are practiced day in and day out by our team of experts. We strive to be the best version of ourselves that we can be so that we can provide the best to our customers.

Full-Service Solutions for Ambitious Brands

We help clients get close to their customers and employees by providing holistic solutions to meet their branding needs. From signage to sunglasses, our team is here to provide unique and thoughtful ways to build brand recognition and encourage a strong workplace culture.

Image showing various marketing and branding solutions by Hello Specialized

From Our Clients

“Alex was always such a pleasure to work with. She always had a great attitude even amidst obstacles. She constantly went above and beyond to ensure that items were delivered on time.”


“Our team hosted a virtual Octoberfest and Bob and his team were great at taking the theme and running with it! We had BillGO steins, pretzels, and blue and black checkered flannel that have by far been our employees favorite brandind clothing item – we still see people wearing them every week!”

Bill Go

“We worked with the Specialized team to create a program around our print/promo/apparel supplies. We were able to consolidate 3 print vendors and 2 promo/apparel vendors and storage in 3 cubicles in our corporate office as well as a warehouse in Ohio into one convenient solution. Specialized was able to setup all of our available items on a webstore so our sales team in the field could order directly on the site instead of emailing me to take care of their order. Specialized saves me time and aggravation!”

American Medical Technologies


Nathan Goldberg, MBA

President & CEO

Nathan Goldberg, MBA

Nathan Goldberg, a second-generation owner and President of Specialized, is a graduate of The University of Arizona with an MBA from Arizona State University. He is responsible for the daily operations of Specialized as well as the vision, mission and direction of the organization. Nathan applies his marketing knowledge, technology background and his experience running Specialized to his customer’s organizations. Nathan loves consulting with other business owners to leverage people, technology and products to build more efficient and effective organizations. In his free time, he enjoys spending time with his wife and 3 children, attending sporting events and driving around pretty much any type of car, though the faster the better.


Alex Jones

Director of Operations

Alex Jones

Alex Jones began her career in the print and promotional industry in Salt Lake City, UT as a branded apparel specialist and quickly worked her way to being the Director of Fulfillment Services. When Alex joined our team at Specialized, she brought her knowledge of apparel, promotional products and fulfillment together to be our expert on kits consisting of products from all of our product categories. As  Director of Special Projects, she worked on company-wide initiatives like a software migration and a company rebrand. Now, Alex serves as our Director of Operations where she tries to make our team and processes more efficient and provide a better customer experience for our clients. She is hyper focused on culture, and she’s always working on ways to improve Specialized’s culture even more! Alex is currently pursuing a Master of Business Administration at the W. P. Carey School of Business at Arizona State University.

When Alex isn’t in her office at Specialized, she can be found spending with her family—more specifically her 7 (and counting) nieces and nephews. Alex enjoys going to concerts (Backstreet Boys forever!), playing tennis and cheering for her alma mater (Southern Utah University) whenever possible. Alex makes a special point to make it back to her hometown every year for SUU’s homecoming celebration. She loves to travel and experienced one of her bucket list trips in 2022: Greece!


Bob Enright

Vice President of Sales

Bob Enright

Bob Enright is a recognized Sales & Marketing Leader with over 20 years of experience building company profitability and developing successful teams. Bob’s experience working with Fortune 500 companies lends itself to helping his clients identify and capitalize on key strategic opportunities, evolving in the marketplace. Being professionally trained in the latest sales/marketing techniques, Bob is uniquely positioned to create and deliver custom business solutions to his clients that include measurable results, so they’re able to calculate their ROMI. In his free time, Bob and his wife of 20+ years, are active in many charities and they love to travel. Their diverse adventures takes them from camping in travel trailers, to luxurious Turtle Island, Fiji. (his wife’s favorite) Bula Bula


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